Public Domain PepsiCo is the second biggest company in the global food and beverage industry. The global market presents challenges that threaten PepsiCo while creating opportunities for improvement. PepsiCo must develop strategies that enhance its abilities to withstand the external factors in its remote or macro-environment. PepsiCo must address the following political factors:
PEST Analysis - stands for Political, Economic, Social and Technological- is used to assess the relation of these four external factors in relation to your business.
PEST Analysis helps you determine these factors will affect your performance and activities making strategic business decisions, planning marketing activities, product development and research in a longer time.
How to use it? Use the four factors of PEST Analysis and analyze your business environment and try to brainstorm the opportunities and threats that may affect your opportunities. Consider the Economic and Political factors In this step, you have to consider some of the economic and political factors that may affect your business.
Through the economic factors, you will study some factors such as interest rate, exchange rate, as well as inflation rate also the economic growth etc… it will also help you assess the demand, the cost of the product, the expansion and growth opportunities.
As for the political factors you have to include the government regulations Pest analysis of egypt to your industry, legal issues that might affect you such as copyrights, trade regulations, social and environmental policy, employment laws and safety regulations.
Consider the social factors In this step, you will start studying the demographic and cultural aspects as well as your target audience and the estimate of your market size. You will also include population growth, age distribution, career attitude, etc.
Consider the Technological Factors Since technology changes rapidly and your consumers will aim to own new technology, you must put into consideration the factors related to technological advancements and at which rate will this technology gets obsolete automation, and innovation etc… Step 4: You also have to think about the threats that might undermine your business, if you study the threats that might affect your business, you will be able to avoid these problems or minimize their impact.
Take an action After assessing your opportunities and threats, go ahead and take the necessary actions to grab the opportunity or avoid the threat that may affect your product.
Omar is an entrepreneur who started his own startup and wanted to analyze the risk and opportunities that his product will face.
So Omar started with considering the different factors that might affect his product and he chose PEST Analysis tool since it suits his needs. Omar started with considering the factors that will affect his business.
Unilever’s PESTEL/PESTLE Analysis – Recommendations. This PESTEL/PESTLE analysis reflects a number of opportunities and threats that Unilever must prioritize in its strategies for growth and global expansion in the consumer goods market. A recommendation is that the company’s strategies must include the external factor of rising health. PEST analysis A PEST analysis is used to identify the external forces affecting an pfmlures.com is a simple analysis of an organisation’s Political, Economical, Social and Technological environment. Some common factors are political, economic, social and technological (known as PEST analysis). Companies also study environmental, legal, ethical and demographical factors. Companies also study environmental, legal, ethical and demographical factors.
Then he sat with the team to determine how will he take advantage of the opportunities and develop his business and how will he minimize the threats and avoid the problems. And upon that, he started to make the necessary actions in order to have a successful business.
PEST Analysis helps you to spots business opportunities as well as gives you a hint about threats, shows you where your business in relation to the other businesses is in the same industry.
Moreover, it helps you minimize the risk of failure. However, the external factors in this analysis are dynamic and are changed at a very fast pace and a certain amount of uncertainty remains after carrying out a detailed analysis.
It is sufficient for strategic planning since it only examines the external environment and ignores the internal one as well as ignore the competitive scenario.
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31 rows · PESTEL Analysis, SWOT Analysis and Risk Analysis of Egypt Egypt PESTEL Analysis This . PEST analysis A PEST analysis is used to identify the external forces affecting an pfmlures.com is a simple analysis of an organisation’s Political, Economical, Social and Technological environment.
The PESTEL/PESTLE analysis model is a strategic management tool that identifies various external factors relevant to firms, based on the conditions of their remote or macro-environment.
In PepsiCo’s case, these factors determine the company’s growth path. PESTEL Analysis of the Egyptian Tourism Industry under Sectoral Transformation of Hospitality Management -A Strategic Approach at pfmlures.com Analysis of Egypt’s Business Environment.
Posted on September 20, / Posted by admin. The classic PEST framework (political, economic, social, technological) identifies four major categories of external factors that affect the ability of a country to survive and prosper.
From SWOT analysis of Egypt’s environment, the leading.